Wise

Wise, formerly known as TransferWise, is a UK-based financial technology company that enables low-cost, transparent international money transfers and multi-currency banking services. Founded in 2011 and headquartered in London, the company serves both individuals and businesses, allowing users to hold and convert over 50 currencies within a single account. Wise uses real exchange rates and low, upfront fees, positioning itself as an alternative to traditional banks for cross-border payments. The firm is publicly listed on the London Stock Exchange and continues to expand its services, including borderless accounts, business payment APIs, and card products. Wise is widely recognised for its mission-driven branding, customer loyalty, and product simplicity.